The Discord logotype, which is written in all caps in a bespoke sans-serif typeface, is based on a classic font like Uni Sans Heavy or Compose Black, but with both letters, “D” changed. Discord is a youthful application with a rebellious spirit, built for online groups and gamers, thus whatever you see on the symbol has a right to be there. Two blue dots on the white controller serve as joysticks, but they also give the drawing the appearance of a smiling face or a comical stylized crab. The square is painted in a light-blue color that is similar to purple and has a white image of a game controller on it. The Discord logo is made up of a stylized speech cloud with a square upper section with rounded angles. The free online messenger’s visual identity is made up of two parts: an emblem, which is normally positioned to the left of the word mark but May also, be used as a signified icon for mobile phones and websites and a logotype, which can be combined with the emblem or used separately. The app was first released in 2015, along with its original logo, which has remained unchanged since then and contains all of the essential elements of a successful visual identity a bright yet pleasant color palette, a very recognizable symbol, and a progressive, even futuristic logotype, all of which point to the product’s purpose and target audience.ĭiscord is a new startup with a good sense of humor, as seen by its choice of the word “disagreement” and “lack of harmony” for the program that allows people to communicate (even while playing online games).
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